|
This new-found confidence combined with an ability
to effectively market oneself results in the motivation needed to begin
a solid job search.
Top Job Search Methods
Read the list of well-known job search methods below. Which job search
method do you think is the most effective method to land a job? Which
is second most effective? Which is third most effective?
__
Newspaper Ads
__ Networking
__ Internet Marketing
__ College Placement Offices
__ State Employment Agencies
__ Applying Directly to Employers
__ Private Employment Agencies |
What People Think
Many people rank the top job
search method as 1) Networking 2) Answering Want Ads and 3) Applying
Directly to Employers. However, the Census Bureau conducted a survey of
10 million job seekers which showed that Applying Directly to Employers
is the #1 method people used to land new positions. Networking ranked
#2 and answering Newspaper Ads ranked #3. Before I published these
statistics in my book I contacted the U.S. Labor Department to make
sure this information was still current. That office confirmed that
based on current, smaller studies that the top methods of obtaining
jobs hadn't changed.
Which Method Is Best For You?
Of the top three job search
methods, determine which method you feel most comfortable with. Then
devote the greatest amount of your time to pursue this method. Spend
the second greatest amount of your time pursuing the next most
effective job search method. Spend a lesser amount of time on passive
job search methods such as answering help wanted ads.
Why Does Applying Directly
to Employers Work?
This is the #1 job search method for many reasons. If you contact an
employer who has not yet advertised an opening, you have little or no
competition. Many workshop participants have told me after contacting a
company directly that they landed an interview and were then hired even
though there were no "job openings."
If you market yourself by using the strategies you
learn in this site you will have a much better chance of enticing
employers to create a position for you. The on-line Biola University
Career Center cites research conducted by Mark Granovetter. His survey
indicated that 43.8% of job seekers said positions were created for
them during the process of applying directly to employers or
networking.
Networking Isn't
Always
The Most Successful Job Search Method
Networking has received an extensive amount of attention as the #1 job
search method. As a result, many job search instructors focus on this
method as the only job search method they recommend. Yet networking
doesn't always land people jobs. For example, Terry had owned a
business marketing point of sale systems. His income had been over
$120,000 annually. After a year and a half of networking within his
industry Terry was distraught because he hadn't had one job offer.
Working together, it became clear that Terry's niche was relatively
small. While his network included over 250 business associates--these
contacts were within a dying market. It appeared that no one was hiring
or looking to expand in this field.
|