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Resume Strategies That Have Doubled Interview Rates and Landed 10% to 50% Higher Salaries!
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Targeted Resumes
Your Most Powerful Job Search Weapon
Slight Changes In Your Resume Yield Big Results
Creating targeted resumes is the most powerful of all strategies that you can use to Blow Away Your Competition! By making slight changes in your resume to match specific job openings or ads, you can dramatically increase the number of interviews you generate.

Tim attended one of my workshops and created a new, targeted resume for a Route Sales position.

 Will these strategies
work for you?

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these successes!


... salary is DOUBLED
... 50% salary increase
... 26% increase
... $18,000 increase
... $30,000 to $50,000
... offered $45 to $60 an hour
... plus dozens more
successful career moves
and salary increases!

Using his new resume Tim landed a position starting at over $20 an hour. Now, I'd like to show you how Tim can broaden his career options by creating a targeted resume for a different field. As a route driver, Tim gained extensive experience in outside sales calling on large accounts such as 7-11, Safeway and Albertsons. These skills also qualify him for a Corporate Sales position.

To see how we need to change Tim's route driver resume for a Corporate Sales position let's examine the image created in his route driver resume.Take a few seconds and read the skill headings shown below. How do you "see" Tim dressed when you read these skill headings? Do they match your image of a Corporate Sales Representative? Do you think these headings may cause problems if Tim decides to apply for a Corporate Sales Representative position?

 Skill Headings
used in
Route Sales Resume

Route Driver
Route Management / Sales Experience
Problem Solving / Customer Service
In-Store Stocking / Merchandising

Now, read the skill headings shown below. Do they do a better job of selling Tim for a Corporate Sales position? By relabeling the work that Tim performed as a route driver and using language that matches a Corporate Sales position Tim has just elevated his image significantly.

This is a good example of how to relabel your past experience with language that fits your industry. By learning how to do this you can create
Targeted Resumes for many different fields and positions. By being able to apply for a wider range of positions you will greatly expand your job opportunities and success!

 Skill Headings
targeted for
Corporate Sales Representative

Outside Sales / Territory Management
Corporate Account Marketing
Product Marketing Programs

Every page in my Increase Salaries book moves you toward the goal of creating resumes that market your top skills as well as showing you how to tweak and target them for specific jobs! This book shows you how to carefully select the skills that you wish to market and how to describe them so that you create an image that is a strong match for the job you want!

As the wide range of testimonials sprinkled throughout this site, demonstrate the strategies presented in my books really do work for anyone at any salary level. About 6 years ago, I spent many hours working with Barb Shull, coaching her on becoming a professional resume writer. Using the strategies I've developed (as well as crafting her own skills along the way) she's now written over 2,000 resumes. Here's a short testimonial that speak of her experience in using these strategies with her clients:

"Using Regina's system, I've written over 2,000 resumes for clients with incomes from $20,000 up to $324,000. I've found that her "marketing approach" works phenomenally well--no matter your income or salary level. My clients are amazed at the difference in their before and after resumes. Their confidence soars, they start seeing their interview rates double or triple, and when they are offered their dream jobs--well, they're ecstatic!

As with any testimonial, please keep in mind that your results will vary!

Many of them land salary offers that increase their income from several hundred dollars more per month and several have landed salary increases up to $20,000 to $30,000 per year over their old salary levels.

Buy this book. You can't make a better investment in your career!" 
Barb Shull, Owner of Resumes, Etc.

My newest book, Proven Resumes: Strategies That Have Increased Salaries! will take you every step of the way in created highly targeted resumes that get top results!

If you are looking for an
Accounting, Customer Service, CAD / Drafting, Computer Information or an EET - Electronics Engineering Technician position you'll find targeted resumes for these fields in my career-specific booklets listed below. The resume examples in these career-specific booklets have been so successful in increasing student interviews and salary levels that a national school graduating 10,000 students has several locations which provide them for CAD and EET students each quarter. The value and success of these booklets is unsurpassed.

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$9,000 Salary Increase
The first resume workshop in this site shows how Fran's after resume resulted in a $9,000 salary increase.  Fran wanted a $33,000 Corporate Customer Representative job but her resume created an image of her being at a $20,000 to 24,000 salary level -- that's $9,000 to $13,000 beneath her goal.

What Level Does Your Resume Market You At?
If you are curious to see what level your resume is marketing you at … then be sure to read and use the graphing techniques in my first workshop.  By graphing the job titles used in Fran's resume it's easy to see why her resume failed … and once you understand this … you will understand why the majority of resumes fail.  You'll then understand how to analyze your job titles and see if you are better off using them or replacing them with skill headings that market you more effectively. 

Most People Have Job Titles that Weaken Their Image
I estimate that at least 85% of all job seekers have job titles unrelated to their current career goals … and that they are much better off using skill headings rather than job titles to land higher salaries and double and triple their interview rates.

For example, Fran had been a Directory Operator but in most people's minds that doesn't sound like she's at the level of a Corporate Customer Representative making $33,000 … that's because most people don't view directory operators as providing true customer service.  Most people say that Directory Operator sounds like someone making only $20,000.  However, by using the 12 Questions in my Proven Resumes Series, Fran wrote a new description of her duties as a Directory Operator that described her being selected out of 100 Directory Operators to provide specialized Customer Service to the Governor's Office and Political Dignitaries in the Washington State Capitol … now that information begins to change our image of Fran doesn't it?  That makes her sound much more like someone being able to command $33,000. 

Which sounds like a better match for the $33,000 Corporate Customer Service Representative goal… her old job title of Directory Operator  … or a skill heading like Customer Service Representative to State of Washington Account.  In Fran's actual resume we used the heading of Customer Service Representative but you can see how you can play with skill headings to control and elevate your image … this is one strategy I explain in detail with examples throughout my book, Proven Resumes: Strategies That Have Increased Salaries, and one of the strongest things I can offer you as a resume writer … just in case you don't have the time or patience to write your own.

Going from 0% to 100% Interview Rate
By using skill headings that matched her goal, Fran went from a 0% interview rate to a 100% interview rate -- meaning none of her prior resumes had landed an interview but her new resume landed an interview for each position she applied for.

Click here to learn other ways we improved Fran's resume and landed her a job paying $9,000 more click here to read my first set of resume workshops!  If you've entered my site via this page, be sure to go to my home page for an overview of more than 60 Free Resume & Job Search Workshops that include tons of Resume Tips for 45 Career Fields, Job Search, Electronic Resume, Cover Letter, Interviewing, Networking and Confidence Building strategies. 

The testimonials at the top of this page and throughout my site describe salary increases ranging from $10,000 to $30,000 and more.  Here's one of my most recent ones: 

Regina, the resume you wrote caught the attention of the world's leading software manufacturer.  Thanks for helping inspire me through your thoughtful questions and objective interpretation of my work history.

I'm sure it made a big difference in my ability to be recognized in a competitive environment and cross the $100,000 threshold.  By the way, the offer I accepted was an increase of $25K annually (21% increase).

Rachel Pizarro, Senior Sales Account Executive / Operations Manager

In Summary
If you are in the process of writing a resume---or have already written one but not gotten the results you want
it may be because your titles or skill headings are creating a weak image of your skills---if so consider purchasing my Strategies That Increase Salaries series written for job seekers in the $20,000 to $100,000+ range. This powerful trio shows you how to create resumes and cover letters that use powerful skill headings that control and elevate your image to match the jobs and salary you want---and there are no other books available that teach you this! You can then learn how to carry these powerful strategies into your interviews by using my interviewing booklet so that you position yourself as a top candidate!

You may also want to supplement the Strategies That Increase Salaries booklets with one of the Career-Specific Resume Booklets described below in order to obtain resume samples written just for your career field.


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