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Resume Design Must Get Attention
But It's Really The Content That Sells You!


Powerful Resume Design
With employers receiving hundreds of resumes, it is imperative that major skills or related job titles stand out within a 5 second glance of looking at your resume. You want the design of your resume to direct and control the reader's eye path. If you compare Fran's after resume to her before resume, you'll see how effective a few graphic lines and major skill headings can be used to direct and control the reader's eye path.

 Will these strategies
work for you?

click here to read
these successes!


... salary is DOUBLED
... 50% salary increase
... 26% increase
... $18,000 increase
... $30,000 to $50,000
... offered $45 to $60 an hour
... plus dozens more
successful career moves
and salary increases!



Save Space For Better Design
Avoid older resume styles where dates are displayed on the left with a lot of white space around them. Avoid stacking company name, title, locations, etc. This eats up too many lines of text. On one line bold your skill heading or job title, then list the company you worked for (unbolded) followed by dates of employment, like the example below.

 BRANCH MANAGEMENT, XYZ Manufacturing 1990 - Present

Create one-liners like this for each job you'll include in your resume. Fran's after resume also includes a condensed work history section that illustrates this one line approach.

In today's job market it is imperative that your resume grab an employer's or recruiter's attention in the quick glance they will give it. If they don't see specific skills, job titles or experience that match their needs it's very likely your resume will be skipped over and you'll lose interviews. That's why the design of your resume is so important.

The design...layout...and the way you stack and use design elements to highlight your job titles or skill headings controls what an employer will see or not see at first glance. To do this effectively requires a knowledge of what employers look for when screening resumes ... as well as being taught proven strategies and formats that have already worked to land other job seekers more interviews.

All of my booklets, but in particular my newest booklet, Proven Resumes: Strategies That Have Increased Salaries takes you through the process of analyzing several resumes to teach you how to design a resume that will grab the employer's attention in seconds and market your unique skills at a glance.... This strategy alone can make you stand out and land you more interviews.

Powerful Resume Content
Resume design must get the employer's attention, but it's really the content of your resume that determines how many interviews you generate. Using numbers, being specific and providing detail creates strong resume content. In the next section - 6 Easy Steps To Create Resumes - the fifth step provides an example of how to create strong content and includes one of the 12 Questions in my book and booklets. These questions lay the foundation for creating content that maximizes your image and sells you at the highest salary level.

Working with over 4,000 job seekers to write their resumes, they are extremely pleased with the difference in the look of their resumes after using my materials ... and they're even more pleased when they see what a professional looking design can do for their image.

But even more important to them--and to their confidence--is seeing and reading the difference in how their skills and achievements are described.

When you go from a resume filled with flat statements like this, "Managed branch office, supervised staff and directed sales activities," ... to a resume filled with impressive statements like: "Managed Branch Operations generating revenues of $2.5 million with responsibility for supervising a staff of up to 25 Sales Representatives and administrative personnel" your confidence takes a big jump and this new-found confidence promotes success in all areas of your job search including your interviews!

Such changes can occur in anyone's resume whether they are an executive, a secretary, a laborer or a licensed professional by using the 12 Questions (which have about 60 sub-questions) to pull out and describe top skills.

Here's a great testimonial from Linda Philp, a placement specialist for a leading high-tech firm, who uses the strategies in my Increase Salaries booklets; as a result
she's been able to substantially increase the placement of her staff in a competitive, high-growth industry. Linda has achieved this success because she coaches the employees she sends out on interviews and teaches them how to create resumes that have powerful design and content. In turn this increases their confidence and wins employers during interviews.
I have increased revenues 400% in the last two years due to my ability to recruit and hire exemplary employees. The strategies in Regina's book have aided me in assisting my field employees in creating powerful resumes and presenting themselves in an effective way. This has resulted in better jobs and higher salaries leading to future growth in a world leading industry. I recommend this book to anyone who is unemployed or looking for a better job!     
Linda Philp, CTS, CPC, Onsite Staffing Specialist

$9,000 Salary Increase
The first resume workshop in this site shows how Fran's after resume resulted in a $9,000 salary increase.  Fran wanted a $33,000 Corporate Customer Representative job but her resume created an image of her being at a $20,000 to 24,000 salary level -- that's $9,000 to $13,000 beneath her goal.

What Level Does Your Resume Market You At?
If you are curious to see what level your resume is marketing you at … then be sure to read and use the graphing techniques in my first workshop.  By graphing the job titles used in Fran's resume it's easy to see why her resume failed … and once you understand this … you will understand why the majority of resumes fail.  You'll then understand how to analyze your job titles and see if you are better off using them or replacing them with skill headings that market you more effectively. 

Most People Have Job Titles that Weaken Their Image
I estimate that at least 85% of all job seekers have job titles unrelated to their current career goals … and that they are much better off using skill headings rather than job titles to land higher salaries and double and triple their interview rates.

For example, Fran had been a Directory Operator but in most people's minds that doesn't sound like she's at the level of a Corporate Customer Representative making $33,000 … that's because most people don't view directory operators as providing true customer service.  Most people say that Directory Operator sounds like someone making only $20,000.  However, by using the 12 Questions in my Proven Resumes Series, Fran wrote a new description of her duties as a Directory Operator that described her being selected out of 100 Directory Operators to provide specialized Customer Service to the Governor's Office and Political Dignitaries in the Washington State Capitol … now that information begins to change our image of Fran doesn't it?  That makes her sound much more like someone being able to command $33,000. 

Which sounds like a better match for the $33,000 Corporate Customer Service Representative goal… her old job title of Directory Operator  … or a skill heading like Customer Service Representative to State of Washington Account.  In Fran's actual resume we used the heading of Customer Service Representative but you can see how you can play with skill headings to control and elevate your image … this is one strategy I explain in detail with examples throughout my book, Proven Resumes: Strategies That Have Increased Salaries, and one of the strongest things I can offer you as a resume writer … just in case you don't have the time or patience to write your own.

Going from 0% to 100% Interview Rate
By using skill headings that matched her goal, Fran went from a 0% interview rate to a 100% interview rate -- meaning none of her prior resumes had landed an interview but her new resume landed an interview for each position she applied for.

Click here to learn other ways we improved Fran's resume and landed her a job paying $9,000 more click here to read my first set of resume workshops!  If you've entered my site via this page, be sure to go to my home page for an overview of more than 60 Free Resume & Job Search Workshops that include tons of Resume Tips for 45 Career Fields, Job Search, Electronic Resume, Cover Letter, Interviewing, Networking and Confidence Building strategies. 

The testimonials at the top of this page and throughout my site describe salary increases ranging from $10,000 to $30,000 and more.  Here's one of my most recent ones: 

Regina, the resume you wrote caught the attention of the world's leading software manufacturer.  Thanks for helping inspire me through your thoughtful questions and objective interpretation of my work history.

I'm sure it made a big difference in my ability to be recognized in a competitive environment and cross the $100,000 threshold.  By the way, the offer I accepted was an increase of $25K annually (21% increase).
Rachel Pizarro, Senior Sales Account Executive / Operations Manager

In Summary
On the surface resume writing seems like it should be such a simple thing, yet there are many factors that go into creating a truly effective resume.
My materials and top strategies have been developed by spending more than 12,000 hours counseling job seekers and hearing from them what has worked to achieve successes like these:

After reading Regina's book and writing a resume that highlighted my sales achievements I applied for an internal position. My supervisors complimented me extensively on my resume and promoted me from Sales Rep to Sales Manager--with a 50% salary increase. As with any testimonial please keep in mind that your results will vary!
I would have never achieved such a promotion without the strategies I learned in Regina's book. Several years later, I'm still referring to her book to update my resume and each time I find something new to improve. The most recent promotion I received resulted in a salary package increase of nearly 23%! Thanks again, 
Darla J. Piercey, Sales Manager

Job seekers need complete before and after resume examples to fully understand and apply the design and content concepts we've discussed above. Such examples are provided in my newest booklet, Proven Resumes: Strategies That Have Increased Salaries and Changed Lives!

I recommend that you purchase this booklet so that you can get the full benefit and knowledge of creating a resume that instantly directs an employer's eye path and provides content that convinces employers to interview you!

Click the titles of each booklet below for detailed descriptions of all of the tools that are provided in my books so that you can design a great resume and write powerful content. Now let's move to the next workshop, and you'll get a sneak preview of the 6 Steps I use to create powerful skill based and chronological resumes. But ... remember this is just a snippet from only one chapter of 32 pages from my Increase Salaries booklets which total more than 200 pages)!

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