----
or -----
|
District Sales
Manager
Territory Management
Managed a 3-state region, supervising 12 sales representatives
generating total revenues in excess of $30 million annually.
Within 2 years of management, lead sales team in achieving a
15% increase in sales and winning the "National Sales Award"
competing with 5 districts nationwide.
Sales & Contract
Administration
Managed the negotiation of individual contracts up to $1.5 million
per contract.
Trained sales staff in contract negotiation techniques and administrative
reporting requirements. |
Using my booklet,
Proven Resumes: Strategies That Have Increased Salaries and
Changed Lives, Bill was able to create his after resume and
land a position in his salary range.
An Opposite
Problem
Now lets look at Tammys example. She was faced with
the opposite problem. Her titles did not support her goal of
moving to a higher level sales position. Take a moment and review
the titles listed in her before resume below:
|
Personnel
Recruiter
Call on accounts and develop proposals.
Maintain a telemarketing/tracking system.
Interview and place temporary personnel.
Personnel
Servicing
Marketed placement services to accounts.
Trained personnel in sales procedures.
Telemarketed services and set appointments.
Customer Service
/ Credit Approval
Met with customers, ran credit checks and approved new accounts.
Served on credit committee. |
Not surprisingly,
Tammys before resume didnt land her any interviews
for sales positions. These titles and skill headings present
her as having only personnel and customer service experience
and create an image of her being in the $20,000 to $24,000 range.
However, the new resume Tammy created using, Proven Resumes: Strategies
That Have Increased Salaries and Changed Lives landed her a position
starting at $40,000 as an Outside Sales Representative marketing
credit reporting system--a $20,000 salary increase in one job
move.
Tammys
success story is detailed in my booklet, but Ill hit some
of the highlights here. While she was a personnel recruiter she
had actually been given responsibility for outside sales. While
providing personnel servicing she managed key accounts for major
corporations and banks. While working in Customer Service she
approved up to $1.2 million in credit annually for a major department
store. Yet, none of this information was provided in her before
resume. Take a look at the abbreviated sections from her after
resume.
|
Outside Sales
Representative,
Remedy Temps 1990-Present
Develop and maintain key accounts such as Advanced Technology
Labs, Washington Natural Gas, CX Corporation and Leviton Telecom.
Increased sales from $62,000 to $132,000 per month in
first 5 months of managing sales territory.
Key Account
Management, Adams Associates 1988-1990
Pioneered Seattle territory - exceeding 2nd year goals. Developed
major accounts such as Ernst and Whinney, Wright Schuchart and
National Frozen Foods.
Credit Representative, Frederick & Nelson 1986 - 1988
Approved approximately $1.2 million in consumer credit annually,
analyzing credit reports and authorizing new accounts. |
$9,000
Salary Increase
The
first resume workshop in this site shows how Fran's after resume resulted in a
$9,000 salary increase. Fran
wanted a $33,000 Corporate Customer Representative job but her resume created
an image of her being at a $20,000 to 24,000 salary level -- that's $9,000 to
$13,000 beneath her goal.
What Level
Does Your Resume Market You At?
If you
are curious to see what level your resume is marketing you at
then be sure
to read and use the graphing techniques in my first workshop.
By graphing the job titles used in Fran's resume it's easy to see why
her resume failed
and once you understand this
you will understand why
the majority of resumes fail. You'll then understand how to analyze your job titles and see
if you are better off using them or replacing them with skill headings that
market you more effectively.
Most
People Have Job Titles that Weaken Their Image
I
estimate that at least 85% of all job seekers have job titles unrelated to
their current career goals
and that they are much better off using skill
headings rather than job titles to land higher salaries and double and triple
their interview rates.
For
example, Fran had been a Directory Operator but in most people's minds that
doesn't sound like she's at the level of a Corporate Customer Representative
making $33,000
that's because most people don't view directory operators
as providing true customer service. Most
people say that Directory Operator sounds like someone making only $20,000.
However, by using the 12 Questions in my Proven Resumes Series, Fran
wrote a new description of her duties as a Directory Operator that described
her being selected out of 100 Directory Operators to provide specialized
Customer Service to the Governor's Office and Political Dignitaries in the
Washington State Capitol
now that information begins to change our image
of Fran doesn't it? That makes
her sound much more like someone being able to command $33,000.
Which
sounds like a better match for the $33,000 Corporate Customer Service
Representative goal
her old job title of Directory Operator
or a skill heading like Customer Service Representative to State of
Washington Account. In Fran's
actual resume we used the heading of Customer Service Representative but you
can see how you can play with skill headings to control and elevate your image
this is one strategy I explain in detail with examples throughout my book,
Proven Resumes: Strategies That Have Increased Salaries, and one of the
strongest things I can offer you as a resume writer
just in case you don't
have the time or patience to write your own.
Going from
0% to 100% Interview Rate
By using
skill headings that matched her goal, Fran went from a 0% interview rate to a
100% interview rate -- meaning none of her prior resumes had landed an
interview but her new resume landed an interview for each position she applied
for.
Click
here to learn other ways we improved
Fran's resume and landed her a job paying $9,000 more click here to read
my first set of resume workshops!
If you've entered my site via this page, be sure to go to my home
page for an overview of more than 60 Free Resume & Job Search Workshops
that include tons of Resume Tips for 45 Career Fields, Job Search, Electronic
Resume, Cover Letter, Interviewing, Networking and Confidence Building
strategies.
The
testimonials at the top of this page and throughout my site describe salary
increases ranging from $10,000 to $30,000 and more. Here's one of my most recent ones:
| Regina,
the resume you wrote caught the attention of the world's leading
software manufacturer. Thanks for helping inspire me through
your thoughtful questions and objective interpretation of my work
history.
I'm
sure it made a big difference in my ability to be recognized in a
competitive environment and cross the $100,000 threshold. By the
way, the offer I accepted was an increase of $25K annually (21%
increase).
Rachel Pizarro, Senior Sales Account Executive / Operations Manager |
Here's are two more great success stories from other job seekers who have used the
strategies in my Proven Resumes: Strategies That Have Increased
Salaries booklets:
After reading
Regina's book and writing a resume that highlighted my sales
achievements I applied for an internal position. My supervisors
complimented me extensively on my resume and promoted me from
Sales Rep to Sales Manager--with a 50% salary increase! I would
have never achieved such a promotion without the strategies I
learned in Regina's book. Several years later, I'm still referring
to Regina's book to update my resume and each time I find something
new to improve. The most recent promotion I received resulted
in a salary package increase of nearly 23%! Thanks again,
Darla
J. Piercy, Sales Manager
Using the resume and cover letter styles you recommend in your
book, I generated over a 50% request for interviews. I then landed
a position with GTE which provided an opportunity to make $10,000
more annually.
Thanks so much,
Michelle Van Winkle, Account
Executive |
Please keep in mind that
your results will vary depending on your skills and the prevailing
job market and wage conditions in which you are seeking employment.
Click
here to read more successes! |
In Summary
Like many job
seekers, Tammy knew she had good sales skills and assumed employers
would realize this. However, employers dont have the time
and many dont have the skill to accurately determine if
an unrelated job has provided you with skills that match their
job requirements. You must do this for them. Thats another
reason why Tammys new resume worked -- it makes it very
clear that Tammy has excellent sales skills at a moments
glance.
|
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MASTER RESUME WRITER
PERSONNEL AGENCY OWNER
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TRAINER TO EMPLOYMENT SECURITY PROGRAMS
AUTHOR OF 15,000 RESUMES ... 13 RESUME BOOKS |
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